Know what your customers really think..Now!
Extra Mile Group proudly present iKnow: an advanced solution for customer feedback in real time via SMS.

Extra Mile Group

Leaders in Behavioural Change

Track Record

Extra Mile Group, comprised of Extra Mile Company (EMC) and 212F, have been providing a competitive advantage to top tier companies for over 14 years and have extensive experience in customer acquisition, retention and engagement. Their latest product, iKnow, is the perfect addition to their already powerful suite of services and products.

Regional Presence

  • With 5 Offices spanning across 4 Countries, Extra Mile Group are dedicated to offering services across the Asia Pacific region
  • iKnow capabilities: Australia, New Zealand, Singapore and India with more to come

Technology Strength

  • Industry leading technology platforms
  • A dedicated subsidiary dedicated to technology innovation

Actionable Data

Essence of Business Success

The Net Promoter ScoreTM

iKnow makes it easy for your customers to tell you how well you are doing. The iKnow platform allows you to measure your Net Promoter Score (NPS)* – the likelihood of your customers referring your business, in addition to other performance metrics.

Simple and Easy to Understand

iKnow presents reports in a clear and concise manner. These are simple and easy to understand at all levels of your business. The data practically speaks for itself!

Laser Focus on ROI

iKnow is focused on delivering ROI for your business by empowering customer retention and referral business. iKnow is specifically designed to maintain objectivity at all levels.

*Net Promoter Score (NPS) is a customer loyalty metric and is a registered trademark of Fred Reicheld, Bain & Company, and Satmetrix.

Technology Pairing

Effective Use of Technology

The Power of SMS

  • Real Time
  • Universal
  • Discrete
  • Cost Effective
  • In the Pocket/Purse

Online Platform Reporting

  • Location Based Reporting
  • Time Based Data
  • Real Time Availability
  • Roll Up Reporting
  • Benchmarking

Application Choices

Flexibility to Capture Your Customer Feedback
  • Multi Outlet Retail – live benchmarking drives improvement
  • Events – live feedback to enable immediate improvements
  • Seminars – replace paper based feedback
  • Sales feedback – faster more efficient customer feedback
  • Publications – reader feedback

ROI Focus

ROI Focus

Extra Mile Group: ROI Certified

14 years of providing expert solutions to top tier companies focused on essential ROI areas:

  • Customer Acquisition
  • Customer Retention
  • Share of Customer Spend

Project Experience

Expertise in several industries
including:

  • Services
  • Technology
  • Retail

Targeting Key Business
Challenges:

  • Business Growth and ROI
  • Competition
  • Channel Sales
Significance of the Net Promoter Score (NPS)
Real Impact
Client Example

See the Advantage?